Our Management Team

Board of Directors

Ma. Luz Javier

President

Is a Management and Marketing expert. She was the 2014 president of Philippine Marketing Association. She established Avanza, Inc. and nurtured it to become the country’s leading loyalty and rewards company. Ms. Javier is a certified marketing professional Asia, a certification offered and supported by the Asia Marketing Federation. She is currently director of the Asia Marketing Federation, a federation of marketing associations in Asia.

Janette Toral

OIC/Treasurer

Promoting the growth of e-commerce in the Philippines since 1997, Janette Toral is the site owner of DigitalFilipino.com. She currently serves her community in the DigitalFilipino Club and the public at large through training and consulting in the area of e-commerce, digital marketing, blog campaign, and the likes.

Donald Lim, DBA

Donald Lim, DBA

Chairman

Dr. Donald Patrick Lim is the Chief Operating Officer of DITO CME and the Chief Innovation Officer of Udenna Corporation. His extensive career spans various leadership roles in the media, advertising, and digital spaces, including as Country CEO of Dentsu Aegis Philippines and Chief Digital Officer of ABS-CBN Corporation. Dr. Lim also serves as a Lieutenant Colonel in the Philippine Air Force Reserve and is the Group Commander of the 12th Air Force Group Reserve. He is an esteemed educator and has been awarded for his significant contributions to digital marketing in the Philippines.